Sales 101 tells us many important basics, which we have discussed here before such as... Using the person's name often Smiling, Dressing appropriately, Looking people in the Eye, Never talking poorly about your competition, etc., etc. Another essential basic of sales is to always make a plan for the next appointment or contact prior to the end of the meeting. You will never have a better opportunity to schedule another get together than when you are already with someone and have their attention!