AVOIDING THE SHARKS

Everyone makes mistakes and we humans all have a deep seeded need to help others avoid them which you are fully equipped to do. Your expertise and advice in order to help your customers avoid mistakes is extremely valuable.

Your customer's opportunities for mistakes will be multiplied by all of the "special offers" that every homeowner receives en masse as soon as they buy a home and their name and address is captured by the list marketing companies.

A brief explanation of public records to your home buying applicants is never a bad idea anyway. It is a nice forewarning of the onslaught of junk and sales pitches they are about to receive and also it let's your customers know it wasn't you who made their address and sales price known to the entire world.

Which a great segue to your offering to answer any future questions they may have about things like bi-weekly mortgage plans, mortgage life insurance and any number of those other "fabulous opportunities" that lurk to scoop up their dollars.