“Communication breakdown, it’s always the same. Having a nervous breakdown, drive me insane!”

Those Led Zeppelin boys had it right on the money when they wrote these words back in 1968. Communication breakdowns will drive you and your customers insane and it is almost always the same old mistakes.

To avoid those same old mistakes, be proactive in your communications. If something needs to be communicated, do it and do it immediately.

The proactive Loan Officers calls the parties to the transaction after the loan application, when the appraisal is received, upon loan approval and when the settlement statements are complete. If you don't do these things, you will not only receive more interruptions than you should but you will also be missing out on some great opportunities to impress those who can help you in the future.

The most important communication, however, is that of a potential problem with the borrower's ability to qualify. This is where many Loan Officers communications totally breakdown and this is the part that will also make your customers the most upset. Whatever the issue is, it probably won't go away just because you wished for it, so you may as well be proactive. Communicate issues immediately and watch your days become more productive and your service levels soar!