The next time you have customers in your office, please consider starting a new, highly effective habit of introducing the other members of your team to your customers.

Introducing your customers to those of your colleagues who will be assisting with the processing and closing of the mortgage on their home starts the entire process off right. Your introductions will give out those all important "warm fuzzies" to your borrowers as they are acquainted with those who will be taking care of them.

Another nice benefit of this practice is that it makes them feel good to know there are multiple people working on their behalf. In addition, it forces you to explain at least a littlbe bit about the loan process, which as we know, is one of the keys to smooth communication and happy customers from the outset.

Perhaps the best reason of all to start the introductions habit is that it lets your customers know that you are not the only person working on their mortgage so they understand they do not have to call you every time they need something or have a question!